Maybe from the outside, it looks like everything is going great.
You have clients. You're bringing in revenue. New opportunities keep showing up. You've built something you're proud of, and you're working toward goals that matter.
But if we're being honest, behind the scenes, you're carrying a lot.
You're the one making the decisions, managing the day-to-day operations, serving clients, following up on leads, planning for the future, and keeping everything moving forward. And while your business may be growing, so are the responsibilities that come with it.
The more successful you become, the more you're expected to hold. And eventually, many women entrepreneurs find themselves asking the same question:
"Why does success still feel so heavy?"
The truth is, the answer isn't another marketing strategy, a new planner, or working longer hours. It isn't more hustle.
The answer is building a stronger foundation.
Because no matter how much talent, ambition, or opportunity you have, it's difficult to sustain growth when the foundation beneath you isn't strong enough to support it.
That's why The CEO Reset was created.
Not as another conference where you leave with pages of notes and no clear direction but as a transformational experience. Designed to help you pause, gain clarity, reconnect with who you're becoming, and intentionally build a business that supports your life instead of consuming it.
Because before you can build the next level of your business, you have to strengthen the foundation it's built on.
The CEO Reset is guided by the CLEAR Framework, a transformational process designed to help women move from survival mode entrepreneurship into intentional leadership.
Because clarity creates alignment.
Alignment creates confidence.
Confidence creates execution.
And execution creates results.
Everything you experience throughout the day is intentionally designed to help you strengthen the foundation beneath your business and your life.
Full-day conference access (10:00 AM – 4:30 PM)
Three keynote presentations focused on:
Identity & Leadership
Operational Clarity & Structure
Financial Foundations
Expert Panel Discussion:
From Operator to CEO: Building on Firm Foundations
The CLEAR Execution Lab
Build your personalized 2027 CEO Roadmap and Implementation Plan
Conference Workbook
Networking Opportunities
Access to the Vendor Marketplace
Lunch Included
Event Swag Bag
Perfect For:
Entrepreneurs looking for clarity, strategy, and a solid foundation for sustainable growth.
Exclusive Access to the Social Soiree (5 PM – 7 PM)
Intimate Networking Reception with Speakers, Sponsors & Fellow CEOs
Chair Massage Activation
VIP Seating During the Conference
Access to Live Q&A to Speakers During Event
Access CEO Lounge for 3 months
Signature Mocktails, Cocktails & Light Bites
One (1) 6-foot vendor table
Two (2) chairs
Admission for one (1) vendor representative
Lunch included
Access to approximately 80 women entrepreneurs and business owners
Networking opportunities throughout the event
Opportunity to showcase your products, services, and resources
Perfect for:
Businesses looking to increase visibility, generate leads, and build meaningful relationships with women entreprenuers.
I often say that entrepreneurship, for me, started long before I ever opened a business.
I grew up in my mamas salon, watching women walk through those doors carrying the weight of their lives.
Some were mothers.
Some were wives.
Some were business owners.
Some were trying to figure out who they were outside of the roles they carried every day.
Yes, they came for beauty services. But what they often found was something much deeper.
They found community.
They found conversation.
They found support.
They found a space where they could exhale.
A space where, even for a little while, they didn't have to carry everything alone.
Those experiences shaped me more than I realized at the time. They taught me that women are incredibly resilient, but they also taught me how much we tend to carry silently.
Years later, when I opened my own salon and spa, I poured everything I had into building it.
My time. My energy. My heart. My identity.
And then life forced a reset.
A tow truck crashed into our building, and in a instant, everything changed.
The business I had spent years building was suddenly gone.
What followed was one of the most challenging and transformative seasons of my life.
It forced me to slow down and ask questions I had never really asked before.
Who was I without the business?
What was I actually building?
Had I created a business that supported my life, or had I built a life around my business?
What I discovered changed the way I think about entrepreneurship forever.
I learned that life doesn't stop happening when you're building a business.
Families still need us.
Children still need us.
Unexpected challenges still come.
Hard seasons still arrive.
And when they do, the strength of your foundation is revealed.
That experience became the catalyst for The CEO Reset.
Because I believe women deserve more than burnout disguised as success.
I believe women deserve businesses that support the life they want to live.
I believe success should come with clarity, intention, and peace... not constant pressure.
And I believe every entrepreneur deserves the opportunity to step back, reset, and build on a foundation strong enough to support the future they're working so hard to create.
The CEO Reset: Building on Firm Foundations was created for the woman who knows she's capable of more, but wants to grow differently this time.
More intentionally.
More sustainably.
More aligned.
If that sounds like you, I hope you'll join us.
With love,
Merlyn "Merlzz" Colbert
Most business events focus on tactics.
Most conferences overload you with information.
Most workshops leave you inspired for a few days and overwhelmed a week later.
The CEO Reset is different.
This experience is intentionally designed to help you pause, reflect, clarify, and build.
No more information.
No more noise.
No more hustle.
Just the right foundations.
Built in the right order.
With the right support.
✓ Already have a business
✓ Feel overwhelmed by competing priorities
✓ Are carrying too much by yourself
✓ Want more structure and clarity
✓ Are ready to lead instead of react
✓ Desire sustainable growth
✓ Want success without sacrificing peace
✓ Are ready for their next season of leadership
✗ You're looking for shortcuts
✗ You're unwilling to implement
✗ You're waiting for someone else to save your business
✗ You're committed to staying comfortable
✗ You're only looking for motivation
This room is for women who are ready to do the deeper work.
Because clarity changes everything.
Because strong foundations create freedom.
Because leadership requires support.
Because sustainable businesses are built intentionally.
Your investment supports:
• An intimate transformational experience
• Expert facilitators and speakers
• Guided implementation sessions
• Your 2027 CEO Roadmap Journal
• CEO planning resources
• Strategic execution support
• A room filled with women committed to growth
This isn't simply an event.
It's a reset.
If you're still trying to decide whether you want to start a business someday...
This probably isn't the room for you.
But if you've already started.
If you've already proven you're capable.
If you've already built something meaningful.
And you're ready to stop carrying everything alone...
You'll feel right at home here.
The freedom.
The family.
The flexibility.
The impact.
The life you imagined when you started.
Most women don't start businesses because they want more work.
They start businesses because they want more life.
More presence.
More purpose.
More choice.
More peace.
The question is:
Will the business you're building actually give you that?
Or will it continue demanding more and more of you?
The CEO Reset exists to help you answer that question with confidence.
Because success should not cost you your peace.
And you were never meant to carry it all alone.
Building On Firm Foundations
Partner with us to support women entrepreneurs Central Florida who are building businesses and families at the same time.